Viyaah UK

  The bridal chura, an age-old tradition in Indian weddings, is gaining popularity among brides in the UK. This vibrant and symbolic accessory has a rich history and profound cultural significance. Let's delve into the origins, cultural importance, modern adaptations, and the growing trend of bridal chura in the UK. Historical Significance of Bridal Chura The bridal accessories is a set of bangles traditionally worn by brides in North Indian weddings, particularly among Punjabi. These bangles, usually in red and white or ivory, signify the bride's marital status and are believed to bring good fortune and prosperity. The tradition dates back centuries and is deeply rooted in Indian culture. Origins and Cultural Roots Chura has its origins in the customs of Punjabi and Sikh communities. It is a symbol of fertility and prosperity, with each bangle carrying blessings for a happy and fruitful married life. Historically, churas were made of ivory, but due to ethical and legal concer...

In recent years, the landscape of bridal jewellery shopping in the UK has undergone a significant transformation, largely influenced by the rise of online platforms. This shift has not only altered how brides-to-be browse and purchase their jewellery but has also expanded their choices and streamlined the shopping experience. Here, we explore the evolution of bridal jewellery shopping in the UK, focusing on the advantages of shopping online, popular trends, and tips for making the most informed decisions. Embracing Convenience: The Rise of Online Bridal Jewellery Shopping Gone are the days of visiting multiple stores to find the perfect bridal jewellery set. With the advent of online shopping, brides in the UK now have unparalleled convenience at their fingertips. They can browse through an extensive array of designs, compare prices, and read customer reviews—all from the comfort of their homes or on the go via their smartphones. This accessibility has not only saved time but has also ...